What kind of data sources can Clay integrate with?

Clay connects to over 100 data sources, including LinkedIn, company websites, news sites, and various APIs.

How does Clay ensure the accuracy of its data?

Clay combines data from multiple sources and uses AI for validation and enrichment, though data freshness can vary.

Can Clay help with personalized email outreach?

Yes, it can generate personalized email intros and full messages based on enriched prospect data.

Is Clay suitable for both B2B and B2C prospecting?

While it can be adapted, its strengths are more pronounced in B2B prospecting due to the types of data it enriches.

Clay

Clay is an AI-powered data enrichment and sales prospecting platform that helps businesses build targeted lead lists and automate personalized outreach. It streamlines lead generation and sales development.

Price: Freemium

Categories:AI Lead Generation Tools AI Tools for Marketers AI Workflow Automation AI Data Analysis Tools AI Copywriting Tools

Visit Tool

Description

Clay enables sales and marketing teams to discover and enrich leads by combining data from over 100 data sources, including company websites, social media, and various databases. Users can define their ideal customer profile, and Clay's AI will find matching prospects, extract relevant information, and even generate personalized outreach messages. This tool is ideal for sales development representatives, marketers, and founders looking to scale their outbound efforts with highly qualified leads and tailored communication. Clay stands out by offering a powerful, flexible spreadsheet-like interface for data manipulation and AI-driven automation, allowing for deep customization of lead criteria and outreach sequences, moving beyond generic prospecting tools.

How to Use

1.Create a new 'spreadsheet' in Clay and define your ideal customer profile (ICP) criteria.

2.Connect to various data sources and use Clay's AI to find and enrich leads based on your ICP.

3.Utilize AI to extract specific data points (e.g., job titles, technologies used, recent news) for each prospect.

4.Generate personalized outreach messages or email sequences using AI-powered writing assistants.

5.Export your enriched lead lists or integrate them with your CRM and outreach tools.

Use Cases

Lead generationSales prospectingData enrichmentPersonalized outreachMarket researchSales automationCRM integrationTargeted marketing campaigns

Pros & Cons

Pros

Automates lead generation and data enrichment from multiple sources.
Enables highly targeted and personalized sales outreach.
Saves significant time on manual prospecting and research.
Leverages AI for data extraction and message personalization.
Flexible platform for custom lead criteria and workflows.

Cons

Requires a clear understanding of your ideal customer profile for effective use.
Costs can escalate quickly with high data volume and complex enrichment tasks.
Data accuracy, while generally high, can still have limitations from source data.

Pricing

Free Plan: Includes: 100 credits, access to 100+ data sources, basic features

Usage limits: 100 credits/month

Starter Plan: Price: $149/month (billed monthly) or $129/month (billed annually, 13% discount)

Includes: 1000 credits/month, all Free features, more integrations, dedicated IP

Usage limits: 1000 credits/month

Grow Plan: Price: $349/month (billed monthly) or $299/month (billed annually, 14% discount)

Includes: 3000 credits/month, all Starter features, priority support, team seats

Usage limits: 3000 credits/month

Scale Plan: Price: $800/month (billed monthly) or $699/month (billed annually, 12% discount)

Includes: 10000 credits/month, all Grow features, advanced integrations, custom rate limits

Usage limits: 10000 credits/month

Enterprise Plan: Includes: Custom credit limits, dedicated infrastructure, SSO, custom integrations

Contact sales for pricing

Free trial: Free plan available

Refund policy: Not explicitly stated, typically subscription-based.

FAQs

Related Tools

10Web

10Web is an AI-powered WordPress platform that offers automated website building, hosting, and optimization with AI assistance for content and image generation.

AI Website Builders AI Writing Assistants+3