ManyChat
A chatbot platform that enables businesses to build automated conversations for Instagram, Facebook Messenger, WhatsApp, and SMS marketing.
Price: Freemium
Description
ManyChat empowers businesses to automate marketing, sales, and support conversations across popular messaging apps. It's primarily used by e-commerce businesses, marketers, and small to medium-sized businesses to engage customers, generate leads, and drive sales through interactive chat experiences. ManyChat stands out with its visual flow builder, making it easy for non-developers to create complex chatbot sequences, drip campaigns, and lead qualification flows, leveraging the high engagement rates of messaging platforms compared to traditional email. It provides a powerful way to connect with audiences where they already spend time.
How to Use
1.Connect your Facebook Page, Instagram account, or WhatsApp Business account to ManyChat.
2.Use the visual Flow Builder to design your chatbot conversations with drag-and-drop elements.
3.Create automated responses, welcome messages, lead generation sequences, and even quizzes.
4.Set up keywords or entry points to trigger specific chatbot flows based on user input.
5.Publish your chatbot and monitor its performance through built-in analytics.
6.Integrate with other tools like CRM or email marketing platforms for a comprehensive marketing stack.
Use Cases
Facebook Messenger marketingInstagram DM automationWhatsApp business messagingSMS marketing campaignsLead qualification chatbotsE-commerce customer service
Pros & Cons
Pros
- Intuitive visual flow builder for non-coders.
- Supports multiple popular messaging platforms.
- Effective for lead generation, sales, and support automation.
- Offers templates for various use cases.
- Strong community and learning resources.
Cons
- Relies heavily on Facebook/Instagram/WhatsApp policies, which can change.
- Advanced features require understanding of marketing funnels.
- Pricing can increase significantly with subscriber count.
Pricing
Free Plan:
Up to 1,000 active contacts
Basic automation, 10 tags, 3 custom fields
Limited number of broadcasts
Pro Plan:
Starts at $15 per month (price scales with contacts)
Unlimited contacts, broadcasts, and custom fields
Advanced automation, A/B testing, integrations
WhatsApp and SMS access (additional costs for messages)
Premium Plan:
Contact Sales
Tailored solutions for larger businesses, dedicated support, custom features
Free Trial: A perpetual free plan is available
Refund Policy: Not explicitly stated, typically subscription-based.
FAQs